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In September 2010 Alex Haslam received a National Teaching Fellowship from England's Higher Education Academy in recognition of his work with Steve Reicher on the BBC Prison Study.

The citation for the award stated "It is hard to make good television programmes; it is hard to do good science; it is hard to develop high-quality teaching materials. But although each of these things is hard on their own, the task of combining them is far harder. However, ... work on the BBC Prison Study [shows] that these combined goals can be achieved and that when they are, the dividends are enormous. This project has made a real difference to the landscape of psychology, and, through this, to public debate about the most important of topics."